MyTutor

Freelance, 2019

I was commissioned by a Senior Freelance Designer who was rebranding MyTutor to help out with the large amount of work that needed to be done for the brand rollout.

 

Working alongside the designer I have designed online ads, social media posts, posters, iconography, infographics and presentations, as well as a range of editorial pieces for use in print and digital.

Print material

Brochures

The brand personality is frank, friendly, and sometimes funny.


The tone of voice is very direct, speaking in a human way using everyday words and phrases, no jargon or formal stuff

The brand personality is frank, friendly and sometimes funny.

The tone of voice is very direct, speaking in a human way using everyday words and phrases, no jargon or formal stuff.

One-pagers

Our primary colours are purple and teal. Offering a complementary balance of authority and opportunity. We designed our accent colours to add touches of vibrancy to the brand.

 

The highlight device allows us to emphasise the subject of a heading.

 

Our primary colours are purple and teal. Offering a complementary balance of authority and opportunity. We designed our accent colours to add touches of vibrancy to the brand.

 

The highlight device allows us to emphasise the subject of a heading

Our primary colours are purple and teal. Offering a complementary balance of authority and opportunity.

We designed our accent colours to add touches of vibrancy to the brand. The highlight device allows us to emphasise the subject of a heading

Whitepapers

Whitepapers

We commissioned the vibrant hand-rendered illustrations to add a distinctively friendly character to our brand, and help to explain often abstract concepts around learning.

We commissioned the vibrant hand-rendered illustrations to add a distinctively friendly character to our brand, and help to explain often abstract concepts around learning.

We commissioned the vibrant hand-rendered illustrations to add a distinctively friendly character to our brand, and help to explain often abstract concepts around learning.

The brand personality is frank, friendly, and sometimes funny.

 

We commissioned the vibrant hand-rendered illustrations to add a distinctively friendly character to our brand, and help to explain often abstract concepts around learning.

We commissioned the vibrant hand-rendered illustrations to add a distinctively friendly character to our brand, and help to explain abstract concepts around learning.

We commissioned the vibrant hand-rendered illustrations to add a distinctively friendly character to our brand, and help to explain often abstract concepts around learning.

Digital material

Social content